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By Kevin Armstrong
Following initial reactions to Tesla’s 2023 Holiday Update, Elon Musk acknowledged the need for improvement, stating, “We need to step up our game.” His post on X was followed by Tesla shedding more light on the Holiday Update than what was in the initial leak.
Call me old, but I remember a time when you bought a car, and that was it; the dealer and manufacturer didn’t give you anything else. So is the Tesla community acting a little bit spoiled here? Absolutely. But it also shows how high Tesla has set the bar with its previous Holiday Updates.
Initial Release and Feedback
The initial release of the 2023 Holiday Update, version 2023.44.25, received mixed reactions from the Tesla community, with some owners expressing disappointment over the lack of groundbreaking new features. But the newly announced features may serve as better stocking stuffers.
The initial rollout included something owners have been asking for, the blind spot monitor. The camera that turns on when you change lanes will now have a red color added if there is something in your blind spot. It’s not clear whether it will be accompanied by a tone.
Tesla’s blind spot warning in this year’s holiday update
— Not a Tesla App (@NotATeslaApp) December 7, 2023
Here are other features in the leaked update that are being tested by employees:
Navigation and Safety Features: Including symbols for speed cameras, stop signs, and traffic lights in navigation, and the automatic 911 call feature in case of an accident.
Trip Planning via Tesla Mobile App: Allowing for more detailed trip planning, including multiple stops and charging points.
Apple Podcasts Integration: Allowing users to sync with Apple devices for a seamless podcast experience, directly addressing the demand for a richer in-car entertainment system.
New Games and Enhancements: The update brought updates to Tesla Arcade, with Beach Buggy Racing and Polytopia Diplomacy updates, as well as the Vampire Survivors Chilling update.
Light Show Improvements: There’s a new light show that’s included with your vehicle. You’ll also be able to upload several light shows on a single USB drive and pick one from the vehicle, instead of having to use multiple USB drives, one for each light show.
More Live Sentry Mode Cameras: You will now be able to view the B-pillar cameras directly from the Tesla app. This brings the number of viewable cameras in the app up to seven. The only ones still missing are the alternative front-facing cameras that are telephoto and wide-angle, which wouldn’t bring much additional value. Although the B-pillars are viewable in the app with this update, they will still not be used to record during Dashcam or Sentry Mode events.
High-Fidelity Park Assist
In response to the feedback and Musk’s statement, Tesla unveiled additional features in its updated holiday update, including an improved park assist with enhanced visualizations.
This feature provides a 3D reconstruction of the vehicle’s surroundings while parking, akin to a 360-degree camera system found in other high-end vehicles. The system is clearly leveraging improvements to Tesla Vision to create the surrounding environment, such as cars, pillars and walls.
This feature also appears to change the color of objects depending on how close they are to your vehicle. In the image we can see the pillars are orange, but if we look closer, the object behind the vehicle is also orange near the bottom. The sides of the vehicles next to the Tesla also have a slight hint of orange, indicating their proximity.
However, it looks like this feature may be even better than it initially looks. The vehicles in the image aren’t just predefined 3D models that Tesla created, like the ones used in Autopilot visualizations. These models appear to be dynamically created using vision, so that no two cars would look alike, much more similar to what LiDar is able to achieve. The visualization provides a true representation of the environment around the vehicle. You can see that each vehicle is made up from layers and have blurred edges toward the rear, where the camera would have a hard time seeing.
These 3D models could be a sneak peek at the future of FSD visualizations.
High-Fidelity Park Assist Requirements
A big question on everyone’s mind is who will receive this new park assist feature. Tesla didn’t address this in their post on X besides providing a disclaimer that the features in the holiday release are subject to model and region availability. Tesla often likes to test features in select markets before making them available everywhere. It’s hard to say whether that will be the case here. There likely aren’t any legal ramifications around providing visualizations, so that’s a good sign that this feature will be available in most regions, either in the holiday update, or soon afterward.
However, there are still questions around which models or hardware will be required. From the image shared, we can see it’s offered on a Model Y, removing any speculation of it possibly requiring the HD radar in the new Model S/X. We also don’t think it will require FSD hardware 4.0, so the remaining questions are whether it requires MCU 3, or the FSD package.
Given that Tesla is calling this Park Assist, it doesn’t appear to be linked to Auto Park, which is a FSD package feature. When Tesla rolled out visual and audio alerts for vehicles without ultrasonic sensors, it called the feature Park Assist, and that was available to all owners.
Whether this improved Park Assist feature requires a vehicle with MCU 3 will depend on the level of processing power required. It’ll certainly require more than the current visualizations given that its building the scene in real-time, so we’re hopeful that it’ll work on MCU 2 vehicles too, but we just don’t have enough information right now to make the call.
Custom Lock Sounds
Tesla also announced a fun and whimsical feature that allows owners to customize the lock sound of their Tesla. No longer will you need to listen to the car’s horn when it locks as you walk away. Now you’ll be able to customize the lock sound of the vehicle. Tesla is including several options, including sounds like a screaming goat, a jingle, a rubber ducky, a quack sound, an old school horn and applause. However, you’ll also be able to upload your own file to create a truly unique experience.
You can pick anything, from a bird’s tweet to a favorite video game sound. You’ll only be limited by the maximum upload file size, which according to a Tesla engineer, is a 1MB file in WAV format, which is roughly about 40 seconds at good quality.
This feature is possible due to the vehicle’s external pedestrian warning speaker. So if you have Tesla’s Boombox feature or your vehicle makes a sound when traveling under 20 MPH, then you should receive this fun enhancement.
Rear Seat Audio and Gaming
Enhancing the Tesla Arcade experience, passengers in the rear seats can now play games on the rear touchscreen. This feature, especially when paired with Tesla Arcade’s compatibility with PS4, PS5, Xbox Controllers, and rear-screen Bluetooth Headsets, is a welcome addition for families and long trips.
Much like the new Model 3, which received rear audio over Bluetooth support in the 2023.38 update, the new Model S and Model X will also receive this ability in the holiday update.
New Game – Castle Doombad
Tesla announced one other feature in the 2023 holiday update that hadn’t been previously leaked, and that’s a new game called Castle Doombad. Castle Doombad is a single player tower defense, puzzle-like game that’s currently available on iOS and Android, but has an upcoming release on PC and the Nintendo Switch. This game is expected to require MCU 3.
Release Timeline
The rollout of the 2023 Holiday Update is expected to follow a similar timeline to last year. Tesla announced that the update will roll out starting next week. However, it’s not clear whether this will also include FSD Beta testers that are on a 2023.27 update.
Looking back at the 2022 Holiday Update, it started on December 13 and took about a week to get to the entire fleet.
Speculation on Future Features
Like a spoiled child on Christmas morning, Tesla owners still ask, “Is that it?” Well… possibly, but there may be more to look forward to early next year as Tesla builds off of the new High-Fidelity Park Assist feature.
Advanced Smart Summon: Upgrading the Smart Summon feature to be more intuitive and efficient, especially in complex parking scenarios.
Reverse Summon / Park Seek: What happened to Tesla dropping its passengers and driver off at the location and then finding a parking spot on its own?
Enhanced FSD Visualizations: Expanding the Full Self-Driving visualizations to more regions or models or completely recreating the FSD visualizations using the same neural networks Tesla is using for the High-Fidelity Park Assist feature.
By Kevin Armstrong
The Tesla Model Y has been Sweden’s bestselling vehicle for months as that country continues to embrace electric cars fully. However, the love affair with the biggest EV maker in the world has gone sour.
Tesla is currently embroiled in a labor dispute that has expanded across Scandinavia and is stirring significant attention in the international community. This situation presents a complex interplay between union demands, corporate policies, and cultural differences in labor practices.
Origins of the Dispute: Swedish Mechanics Take a Stand
The conflict originated in Sweden with a strike by about 120 mechanics and members of the IF Metall union. Tesla’s engagement in collective bargaining is central to their demands — a standard labor practice in Scandinavia, which Tesla has so far resisted. The mechanics are not seeking higher pay but insist on Tesla honoring the principle of collective bargaining, highlighting an ideological clash between U.S. corporate culture and Scandinavian labor norms.
Escalation and Regional Solidarity
The labor action swiftly gained momentum, with various Swedish sectors expressing solidarity. The conflict reached Denmark, where the largest trade union announced a sympathy strike, further complicating Tesla’s logistical operations in the region. The Danish union’s decision to halt shipments of Tesla cars to Sweden exemplifies the strong regional support for collective bargaining rights and worker solidarity.
Tesla’s Reaction: Legal Actions and Public Statements
Tesla has responded to the strike with legal actions, filing lawsuits against the Swedish Transport Agency and the postal service. Elon Musk has publicly criticized the strike and the involvement of postal workers, which he termed “insane.” This response indicates a broader resistance from Tesla towards unionization and collective bargaining, consistent with Musk’s known stance against unions.
It wasn’t long ago that it appeared that the new next-generation, $25,000 vehicle would be produced in Europe at Giga Berlin. However, perhaps due to the ongoing dispute, Musk has stated that the high-production vehicle will be made in North America, as originally planned.
A Crossroads for Tesla and European Labor
The dispute’s expansion into Denmark and potential spread to Norway and Germany indicates a growing resistance against Tesla’s labor policies. This situation places Tesla at a crossroads: adapt to the European model of labor relations or continue its current approach, potentially risking market stability and brand reputation in Europe. The outcome of this conflict could have far-reaching implications for Tesla’s global operations and the dynamic between multinational corporations and labor unions.
Tesla’s Challenges Ahead
Tesla’s refusal to sign collective bargaining agreements is rooted in its corporate philosophy and Musk’s vision of a flexible, innovative workforce. This stance, however, clashes with the Scandinavian model of labor relations, which emphasizes collaboration between employers and unions. The standoff has brought Tesla’s labor policies into the spotlight and poses a significant challenge to its operations and reputation in Europe, which has embraced EVs.
As Tesla navigates this challenging situation, the company must weigh its corporate philosophy against the entrenched labor practices of its regions. The resolution of this dispute will impact Tesla’s future in Europe and set a precedent for international labor relations and the balance of power between global corporations and local labor practices.
By Kevin Armstrong
Jay Leno was spotted driving Cybertruck VIN #005. He said, “It’s incredible. It’s as fast as a Tesla Plaid.” That is high praise by a person many consider the most prominent car guy in the U.S. It seems Leno is not alone in his love for the Cybertruck.
Jay Leno spotted driving the Cybertruck!
It’s his friends, Vin #5 and he says it’s “incredible!”📸 FB Dallas Sapp pic.twitter.com/BdRs6R2cm6
— Zack (@BLKMDL3) December 6, 2023
A whopping 33% of respondents to a recent survey are interested in purchasing this stainless steel beat straight from the future. Of course, the mainstream media and the Tesla haters put a negative spin on these results. But, a closer analysis reveals a more optimistic picture of Tesla’s innovative venture into the electric truck market.
Embracing the Unique Design
Let’s remember that the designer of the Cybertruck did not like it at first. However, Tesla’s chief designer, Franz von Holzhausen (who got VIN #002), came around and kept his engineering team from revolting. That doesn’t sound like a vehicle destined to be in demand. Elon Musk said he didn’t care if they didn’t sell the avant-garde design, believing the company could go the safer route later.
The fact that one-third of survey respondents support a vehicle that looks this different from anything on the road is remarkable. It showcases a significant market segment that applauds boldness and is eager to embrace future trends in automotive design.
Appreciating the Advanced Technology
Tesla’s Cybertruck isn’t just about looks; it’s a technological marvel. From its 48-volt electrical system and innovative steer-by-wire technology to an ultra-hard stainless-steel exoskeleton, the Cybertruck is a leap into the future of automotive technology. The survey results suggest a strong interest in advanced technology among consumers, similar to the excitement generated by the iPhone’s debut.
While the Cybertruck’s price has risen since its initial announcement, it reflects the value of cutting-edge technology and unmatched performance. In electric vehicles, where innovation and sustainability command a premium, the Cybertruck’s pricing is competitive, especially considering its advanced features and capabilities. While the price may have moved some people out of the buyer’s pool, 33% still are ready to dive in.
Tesla’s introduction of the Cybertruck is not just about selling a new model; it’s about reinforcing the brand’s position as a leader in innovation and sustainable technology. The 33% approval rate is a testament to Tesla’s ability to maintain its brand appeal and attract a dedicated consumer base despite higher price points and unconventional designs. The initial 33% interest lays a strong foundation for future growth and market penetration in the U.S. and globally.
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